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Monday, September 12, 2011
Friday, August 19, 2011
Who Is Making Money ‘Now’ in the App Store Subscription Era?
Now that the subscription model for fee-based content in the Apple App store has been embraced both by Apple and by most of its major publishing partners, we wondered who is making bank.
It looks as if the new model is paying off for content. In fact when we did our last spot check the Top Grossing Apps in the iPad section of iTunes back in January, the highest ranking publication we found was People at # 34.
http://www.minonline.com/news/Who-Is-Making-Money-Now-in-the-App-Store-Subscription-Era_18806.html
It looks as if the new model is paying off for content. In fact when we did our last spot check the Top Grossing Apps in the iPad section of iTunes back in January, the highest ranking publication we found was People at # 34.
http://www.minonline.com/news/Who-Is-Making-Money-Now-in-the-App-Store-Subscription-Era_18806.html
Reader’s Digest Subscriptions Come To The iPad
As part of its ongoing efforts to adapt its 89-year-old flagship to the digital age, Reader’s Digest subscriptions are now available through the magazine’s iPad app, for $1.99 per month or $14.99 per year.
Print subscribers can read the iPad edition of the magazine for free for six months. Reader’s Digest will also continue to sell individual issues of the magazine for $1.99 in the app store.
Friday, August 12, 2011
Bonnier Leads Ad Growth Among Major Publishers in First Half 2011
January to June 2011 saw mixed results for major publishers’ ad page results. Bonnier’s 29 titles experienced the highest growth out of six major publishers included in a set of data from MagazineRadar; Conde Nast, Hearst, Hearst-owned Hachette, Time Inc. and Meredith Corporation ad pages were also totaled.
http://www.foliomag.com/2011/bonnier-tops-12-percent-ad-pages-first-half-2011
http://www.foliomag.com/2011/bonnier-tops-12-percent-ad-pages-first-half-2011
Monday, May 16, 2011
Good News for Magazines: Popular Science iPad Subscribers Are 95% New Readers
What will Conde Nast, and Hearst soon after it, find as people start buying subscriptions to their magazines' iPad editions in Apple's App Store?
About half the new subscribers are likely to let Apple share their names and other information with the publishers, as Forbes reported yesterday.
Watch the Apple-esque Video Intro for Google Chromebook 'Computer-Like Object'
Google's Chromebook laptops are a hot topic today -- "Chromebook" is a Top 10 Trending Topic on Twitter right now -- as details spread about when you can buy them (June 15), who's making them (Acer and Samsung) and the leasing plans ($28 per month for business users, $20 per month for educational institutions). You can get much of the basic information at Google's Chromebook microsite, but the best way to get a quick take on what makes the Chromebook so revolutionary is to watch Google's 110-second video product intro, embedded below.
http://adage.com/article/the-media-guy/watch-google-s-apple-esque-video-intro-chromebook/227502/
http://adage.com/article/the-media-guy/watch-google-s-apple-esque-video-intro-chromebook/227502/
Monday, May 2, 2011
Time Inc. in iPad Deal With Apple
Time Inc., the country's largest magazine publisher, has reached a deal with Apple Inc. to make all its iPad editions free for print subscribers, marking a break in the impasse between publishers and Apple and lending support to Time's contention that it's business-as-usual after the ouster of its chief executive.
Read more: http://online.wsj.com/article_email/SB10001424052748703703304576296980128055282-lMyQjAxMTAxMDAwMjEwNDIyWj.html#ixzz1LD6rIFFa
Read more: http://online.wsj.com/article_email/SB10001424052748703703304576296980128055282-lMyQjAxMTAxMDAwMjEwNDIyWj.html#ixzz1LD6rIFFa
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