Friday, August 19, 2011

Who Is Making Money ‘Now’ in the App Store Subscription Era?

Now that the subscription model for fee-based content in the Apple App store has been embraced both by Apple and by most of its major publishing partners, we wondered who is making bank. 

It looks as if the new model is paying off for content. In fact when we did our last spot check the Top Grossing Apps in the iPad section of iTunes back in January, the highest ranking publication we found was People at # 34.


http://www.minonline.com/news/Who-Is-Making-Money-Now-in-the-App-Store-Subscription-Era_18806.html

Reader’s Digest Subscriptions Come To The iPad


As part of its ongoing efforts to adapt its 89-year-old flagship to the digital age, Reader’s Digest subscriptions are now available through the magazine’s iPad app, for $1.99 per month or $14.99 per year.
Print subscribers can read the iPad edition of the magazine for free for six months. Reader’s Digest will also continue to sell individual issues of the magazine for $1.99 in the app store.

Friday, August 12, 2011

Bonnier Leads Ad Growth Among Major Publishers in First Half 2011

January to June 2011 saw mixed results for major publishers’ ad page results. Bonnier’s 29 titles experienced the highest growth out of six major publishers included in a set of data from MagazineRadar; Conde Nast, Hearst, Hearst-owned Hachette, Time Inc. and Meredith Corporation ad pages were also totaled.


http://www.foliomag.com/2011/bonnier-tops-12-percent-ad-pages-first-half-2011